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Find keyword opportunities
Orchestra analyzes your Search Console data to find keyword opportunities — queries where you're close to ranking well, so a focused effort can move the needle fastest.
Before you start
Connect Google Search Console first — opportunities are generated from your real Search data.
See your opportunities
- Open SEO → Opportunities in your dashboard.
- Review the surfaced keywords. Orchestra prioritizes the ones with the most upside — for example, queries where you already get impressions and sit just outside the top results, where improving a page can realistically lift your ranking.
Each opportunity shows the query and the signals behind it (such as position and search demand) so you can judge what's worth pursuing.
Turn an opportunity into action
The natural next step for a promising keyword is a content brief — Orchestra drafts the angle, structure, and supporting keywords so you (or your writer) can create a page that targets it well.