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Launch your first ad campaign

Orchestra plans a complete campaign for you, then creates it paused in your own ad account so you can review everything before a cent is spent.

Before you start

Connect the ad platform you want to use:

1. Generate a plan

Open Ads and create a plan. Tell Orchestra the essentials:

Objective (traffic, leads, sales, awareness)
Daily budget
Landing page URL
Locations (countries, or specific cities for local campaigns)

Orchestra generates the campaign structure, ad copy, targeting, and — for Google — keywords and a responsive search ad.

2. Review and customize

Check everything before launching:

Headlines and descriptions (watch the character limits flagged inline).
Keywords and locations.
Budget and objective.
For Meta: select the image(s) for the ad.

Edit anything that needs it right in the review step.

3. Launch (it goes live paused)

Choose Launch. Orchestra creates the campaign in your ad account with everything set up — but paused. Nothing spends until you switch it on inside Meta Ads Manager or Google Ads.

New ad accounts warm up. To protect a fresh account from Meta's spam detection, early launches are limited (e.g. fewer ads per launch in the first days). These limits lift automatically as your account matures.

After launching

Review the campaign in Meta/Google and enable it when you're happy.
Track spend and performance from your Orchestra dashboard once data starts flowing.