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SEO intelligence that tells you what to do next

Audit a page, research keyword demand, compare search competitors and backlinks, and turn the strongest evidence into an editable SEO brief — all in one connected workflow.
Example output
Northstar Coffee · fictional business · example shown in English

Evidence from search, competitors and backlinks — one clear next step

This illustrative view combines a missing search topic with competitor and backlink context, then keeps the action focused.

Priority
High
Opportunity
Team-workspace guideKeyword + competitor gap
  • Competing sites already rank for high-intent team-workspace searches.
  • Relevant domains link to those competitors but not to Northstar Coffee.

Next action: Create an editable SEO brief for the strongest opportunity.

One connected SEO workflow

From search evidence to an actionable brief

Each step answers a different question, while Opportunities keeps the strongest next moves in one place.

  1. 1

    Audit

    Inspect one page for technical, content and discoverability issues.

  2. 2

    Keywords

    Evaluate demand, difficulty, intent, cost and opportunity for a topic.

  3. 3

    Competitors

    Compare the domains competing for the same search demand.

  4. 4

    Backlinks

    Understand authority signals, referring domains and backlink gaps.

  5. 5

    Brief or action

    Turn eligible evidence into an editable brief or a prioritized task.

SEO Intelligence suite

See the evidence behind every priority

SEO Audit and Briefs connect with three intelligence modules, so discovery and action stay in the same workflow.

SEO Audit

Audit one page at a time across technical, content and discoverability checks, with clear severity and priorities. It is not a full-site crawler.

Keyword Intelligence

Start with a broad topic, product or service and compare search volume, difficulty, intent, CPC and opportunity signals.

Competitor Intelligence

Find the domains competing in search — which may differ from your business competitors — and compare missing, weak, shared and strong keywords.

Backlink Intelligence

Inspect backlink profiles, referring domains, dofollow and nofollow links, gained and lost links, competitor comparisons and Backlink Gaps.

Prioritized opportunities

Thousands of data points. The opportunities that matter come first.

Orchestra elevates clear findings from the evidence available in each module; it does not imply that every signal becomes an opportunity.

Missing keyword opportunity

A relevant query has meaningful demand and competitors already rank, while your domain is not yet visible.

Weak-position opportunity

Your domain appears for a valuable query but has room to improve, with search and ranking context kept together.

Backlink Gap

A relevant domain links to tracked competitors but not to your site, creating a prospect worth reviewing rather than an automatic outreach claim.

From evidence to action

Don't stop at the insight

Keep the evidence attached while you choose what happens next.

SEO Briefs

Create an editable, structured content brief from an eligible keyword opportunity. Review and refine it before using it.

Search Console context

Connect verified performance data to see clicks, impressions, CTR and average position alongside research evidence.

SEO + GEO

Search authority meets AI visibility

SEO Intelligence and GEO use separate evidence. Orchestra highlights useful cross-context — such as a cited source that also appears in stored backlink data — without claiming that a backlink caused an AI answer.

Plan fit

SEO Intelligence is available on Pro and Pro+

From €79/month

Pro includes SEO Audit and Briefs plus monthly Keyword, Competitor and Backlink Intelligence allowances.

SEO Intelligence FAQ

What the workflow measures — and what it does not

Find your SEO opportunities

Move from page evidence, keyword demand, search competitors and backlinks to one prioritized next step.

Review the plan first. Choose tools and spend only when you are ready.