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Analyze your AI visibility (GEO)

GEO (Generative Engine Optimization) samples answers from ChatGPT, Perplexity and Gemini for topics relevant to your business. It reports observed brand and competitor mentions, citations, Entity Readiness and evidence-backed opportunities. It complements the SEO workflow, but the two use separate evidence.

Availability: The current sampled GEO analysis is available on Pro (2 per month) and Pro+ (8 per month). Business and AppSumo workspaces retain their earlier contracted GEO-audit experience; the current analysis is not included by default. Results are sampled at a point in time and can vary between runs.

What GEO measures

For a bounded, versioned prompt set, GEO reports:

  • Topics and observed brand visibility across successful samples.
  • Competitor mentions and observed Share of Voice across the same successful visibility samples. If no tracked brands appear, the metric is unavailable.
  • Citation Intelligence — resolvable domains and stable pages returned with the sampled answers, organized by platform, topic, frequency and mention context.
  • Citation Gaps — repeated sources observed around competitors or the market without equivalent brand-supporting context.
  • Entity Readiness on your homepage: structured data, business name, canonical website, description, logo, declared identity links and applicable local fields.
  • Unified Opportunities across topic, competitor, citation and entity evidence.

Failed samples are excluded from every rate. Evidence that cannot be assessed is shown as unavailable, never as zero.

Run a GEO analysis

  1. Make sure your business name and category are set in Settings → Business profile. A website is required for homepage Entity Readiness.
  2. Open SEO → AI Visibility in your dashboard.
  3. Add or review saved competitors if you want an observed comparison. Sources discovered in answers are never added as competitors automatically.
  4. Run the analysis. Orchestra samples the supported AI surfaces and shows the expected and successful answer counts before calculating rates.

Viewing a saved analysis, its topics, citations or opportunities does not consume another analysis. Allowances reset monthly.

Review opportunities

The Opportunities tab consolidates eligible findings and preserves the evidence behind each one. Topic and citation opportunities can start an editable SEO content brief when your plan's brief allowance remains. Adding competitors and creating briefs are explicit user actions; nothing is published automatically.

Citation and backlink overlap is contextual evidence, not causation. A source in an AI answer does not prove that a backlink produced the answer or guarantee future AI visibility.

Try the free readiness check

Want a quick, no-signup preview? The free AI Visibility Checker scores the confirmable signals you enter (brand, category and website) and recommends additional identity signals, including structured data. It does not fetch your site or query an AI platform, and is intentionally different from the full sampled GEO analysis.

Next steps